Release looks to be fairly imminent. Quoted from the Pulp City Forum (
link):
Hello Citizens, didn't want to talk about before being absolutely sure,
but today I am, so here we go: the book arrival date is 28.10.2010.
Printers confirmed it, I saw initial print outs.
Part why it is 4 weeks after the initial ETA is that we kept on improving it like crazy.
This was probably the furthest thing from a rushed release.
I am putting a lot of trust in the fact, that we won't have to provide a 10 page errata as soon as it is out. Meanwhile, Melvin was taking the opportunity to add even more awesome art.
...
All of you who got the book at GenCon, you will receive an email with the confirmation - if you don't get it by the end of the week, please contact me individually.
Thanks for the patience and the support!