FYI, I believe you may need to register as a user for their webstore in order to see the painting guide options.
Indeed.
You create a profile for yourself and then place an order for the FREE PDF you require. You receive an email (in very short time) to say that your order is "Processing". When you re-login to the Askari Miniatures site, the download link is provided when you
view the order details of your order.
All in all, pretty painless.
Thats a really cool service. Well done Askari!
My thoughts exactly.