It's true that they are pricey, and certainly at the upper edge of my own envelope of affordability. That said, I've occasionally spent more (£5+ a figure) on some desirable bit of ebay tat, and I didn't get 20 Euros' worth of snazzy case to keep it in, either. The prices compare reasonably with other boutique lines such as RBG, which are also lovely but pricey this side of the pond.
Oh and Erny, nice look at the familiars! I didn't get them at my level, but they are very nice.