That's exactly the reason I've not bought it. Playing with cardboard just doesn't do it and having to buy all those minis in lead for a board game doesn't swing either.
Duncan
Well if that's how you feel I don't know if I can sway you but I will say that I own all the models and they are fantastic. Some of the nicest sculpts and amazing quality moulds, perfect for ANY 28mm weird world war game not just Incursion.
Buying the models cause you like the models, then paying £25 for the board/rules/etc...isn't too much more expensive than most rules sets core books, and the quality of the card pieces, board, and everything is REALLY good.
Though international shipping could be an issue for some (myself included) the actual Grindhouse Games online Store has even more great deals at the moment for a number of different combinations of miniatures and the game itself.
Here.