The sand fairy isn't he from a movie or I'm mistaking?
There was a movie version, but it's drawn from a fairly famous Victorian story called the Psammead, or Five Children and It, by Edith Nesbit:
http://en.wikipedia.org/wiki/The_Sand_FairyQuite good as oddball children's stories goes, up there with Momo or Neverending Story. The rest of the trilogy not quite so good, but still worth a look. The sculpt is a very good interpretation of a classic, although the eyes could be more eye-stalky - still hope someone puts it into production.